AVG Selects HCP to Prospect Expanding US-Based Retailers
MONTERREY, Mexico (May 6, 2013) AVG, a point-of-purchase signage logistics company based out of Monterrey, Mexico, engaged HCP to launch into a sales prospecting process for the 18-year old company. At present, AVG offers signage manufacturing and installation outsourcing to various retailers as a subcontractor. Heightened interest by US-based retailers in Latin American expansion—particularly Mexico…
HCP Completes Citizen Awareness Study for Juvenile Welfare Board
CLEARWATER, Fla. (April 29, 2013) The Juvenile Welfare Board Children’s Services Council (JWB) recently commissioned HCP to conduct a telephonic survey of Pinellas County residents. JWB, a property tax-funded organization, invests resources in programs that support the development and well-being of children and families in Pinellas County. The JWB originally reached out to HCP in…
HCP Research Aides Pinellas County in Providing Evidence-Based Service to its Citizens
CLEARWATER, Fla. (April 25, 2013) HCP was engaged by Pinellas County to conduct citizen research in order to gauge citizen sentiment and determine the best ways for which the county to offer evidence-based service in response to the strongest citizen need. A presentation to the Pinellas County Board of County Commissioners (BOCC) last week revealed…
Voices for Children of Tampa Bay Partners with HCP for Volunteer Campaign
TAMPA, Fla. (April 15, 2013) Voices for Children of Tampa Bay has been working with HCP for the past year on a pro bono basis. The goal during that time was to attract Tampa-based volunteers on a larger scale and create a model that would benefit the mission on a statewide level. HCP took on…
HCP Receives Second Consecutive Nomination for Small Business of the Year
TAMPA, Fla. (April 11, 2013) Nominations for the Greater Tampa Chamber of Commerce’s Small Business of the Year award were recently announced and Tampa-based research, strategy and marketing firm, HCP, is again a contender. Since 1981, the Greater Tampa Chamber of Commerce has recognized superior small businesses in the Bay area. This has been, and…
HCP Retained by UK-based Synergy Health for Marketing Consulting Services
TAMPA, Fla. (April 1, 2013) Synergy Health, a global leader in healthcare services headquartered in Swindon, UK, named HCP their marketing firm of record today. With over 1,000 new employees in the US and three fairly recent acquisitions, including Oldsmar-based SRI Surgical in 2012 for roughly $28 million dollars, Synergy Health is quickly being recognized…
HCP Engaged to Conduct Research on Film Production Industry to Determine Best Way Forward
TAMPA, Fla. (April 1, 2013) After a two-year absence of having a Film Commissioner for Tampa and Hillsborough County, Tampa Bay & Co. hired HCP to conduct research in the fall of 2012. The research incorporated multiple components—a series of key stakeholder interviews, from those in the industry both locally and nationally; a statewide survey…
Big Top Flea Market Engages HCP in Snapshot Research to Enhance Customer Traffic
TAMPA, Fla. (March 28, 2013) Ownership of the Big Top Flea Market of Tampa recently engaged research, strategy and marketing firm HCP to evaluate its current business. The overarching request is for guidance in positioning the business for growth, with the most immediate goal of driving more traffic to the North Tampa destination. To develop…
HCP Launches New Brand & BP Oil Spill Campaign for Tampa Law Firm
TAMPA, Fla. (March 15, 2013) After 30 years of practicing solely divorce and family law, Founder Stann Givens retained HCP in late 2012 to rebrand his law firm and create a BP Claims campaign to educate and inform eligible Floridians affected by the 2010 oil spill. Givens named two new partners to the firm; son…
HCP Studies Downtown Tampa Resident and Worker Perceptions and Demands
Tampa, Fla. (February 4, 2013) The HCP research team recently completed a third installment of a biennial study of Downtown Tampa residents and workers. This comprehensive study measures perceptions of those frequenting Downtown Tampa, revealing what they consider to be its assets as well as its areas for desired growth and improvement. HCP developed the…